Manager, Brand Marketing (Paid Membership Required to Apply) - Sports Management (Daytona Beach, FL)

The Manager, Brand Marketing will be charged with developing and implementing digital marketing strategy and developing digital and social content as it relates to our brand work. A key area of development for this role is our focus on youth, millennial and multicultural marketing and branding efforts. Duties include but are not limited to: Responsible for developing, implementing and managing our digital marketing strategy and bringing it to market This role will work directly with NASCAR Digital to ensure continuity and make sure marketing is taking full advantage of the digital space Responsible for supporting all of NASCAR s marketing platforms and a contributing member of cross-departmental marketing platform team Approximate travel 10%, including weekends. Required Skills/Experience: Bachelor's degree (B.A.) from four (4) year college or university and five (5) plus years of experience in Brand/Advertising/Marketing/Sports Marketing; or equivalent combination of education and experience. Proven track record delivering brand marketing efforts that include and embrace both digital and social media platforms to reach youth, millennial and multicultural segments, while working across departments and with industry stakeholders, strong collaboration, presentation, problem solving and influencing skills Great team and interpersonal skills Experience in brand marketing or sports marketing Passion for Sports/Entertainment and Marketing NASCAR seeks an experienced brand marketing leader, who is prepared to take NASCAR to a leadership position among all sports properties in the discipline. Experience working with sports and entertainment properties is strongly desired. The leader in this position will be expected to stay on top of the latest trends and be both familiar and active with the brand and consumer marketing space and how new marketing efforts can ensure NASCAR remains an innovator. NASCAR offers an exciting fast paced environment with competitive pay and outstanding benefits including 401(k) eligibility after 30 days. EOE NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. (Sports Marketing, Sales, Sports Media, PR, Broadcasting, Sports Management, Operations) Source:

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